HSBC MPF Road Show
HSBC Life
To promote HSBC MPF service, different scales of HSBC MPF road shows were held at various main plazas and MTR stations for consecutive years to show their professionalism and expertise in the industry.
What we do
Each year, a brand new set of presentation gear is designed to synchronize with the theme message of the year. Tailor-made exhibition panels and stands are designed and produced to align with the theme. The usage of lacquer finish and tempered glass are used to manifest the image of HSBC MPF. The uniqueness of this set of cosmetic-styled gear is probably the most comprehensive and decorative roadshow gear in the industry at that time.
Our team is responsible for artwork design and production of exhibition visuals and gears, venue setup and decoration, operations control and crowd management.
Client
HSBC Life
Venue
Hong Kong’s main plazas and MTR stations
Category
- Pre-event function
- Main visual design
- Production design
- Venue setup
- Event management
Road Show gears design 2008
This set of gears was designed in line with the prestige identity of HSBC MPF to show their professionalism and expertise in the industry. The usage of lacquer finish and tempered glass are to manifest the image of HSBC MPF. The uniqueness of this set of cosmetic-styled gear is probably the most comprehensive and decorative roadshow gear in the industry.
Direct Mailing
In order to communicate and facilitate with the current promotion, direct mailing was produced and distributed to residental area near the roadshow plaza or MTR station.
At some locations, energetic promoters also helped for distribution.
Road Show gears design 2010
Year 2010 marks the 10th anniversary of the implementation of the MPF system in Hong Kong, this set of gears was designed in line with the current promotion. The usage of lacquer finish and tempered glass are to manifest the image of HSBC MPF. The uniqueness of this set of cosmetic-styled gear is probably the most comprehensive and decorative roadshow gear in the industry. Also incorporate with the promotion of HSBC MPF Photo Competition, a special panel was designed.
